Our Story
MAKING A SPECTACLE SINCE 1911
It all began in 1911 when Irving Silverstein saved up enough money to open his first store, an elegant showroom in San Francisco's Union Square. Fast forward to 1998, when Irving’s grandson opened Optical Underground. After 26 years, we've become the go to destination for unique eyewear finds.
We exist to bring individual expression to life through distinctive eyewear. Our collection is carefully curated with unique finds that make a statement.
UNIQUE STYLES
From bold to classic, find a frame to express every facet of you. We hand select frames that embody the audacious style of timeless icons.
INSIDER PRICES
Discover unique eyewear starting at $119 and custom lenses starting at $79. Refresh your eyewear wardrobe on the regular.
ORIGINAL DESIGN
We partner exclusively with independent brands. The risk takers who refuse to compromise creative vision and product integrity.
